Hoogstraten, Belgium, 7 December 2023 – deSter, a leading global provider of sustainable and innovative food packaging and serviceware concepts for the travel and foodservice industries, is thrilled to announce its partnership with Norse Atlantic Airways to bring new sustainable tableware to the airline’s Premium Class. This strategic alliance underscores both companies’ shared commitment to environmental responsibility while enhancing the inflight experience.
The newly launched tableware setup features wet-molded fiber (bagasse) casseroles with lids and bowls, complemented by bamboo cutlery. A reusable tray, designed for durability and reusability, accompanies these products, enhancing the sustainability focus of Norse Atlantic’s Premium Class service. Additionally, the collection boasts a 100% paper cup, certified by Flustix, ensuring the absence of plastic components, thereby aligning with the highest environmental standards.
Tamilla Van Aerden, Business Development Manager Travel Europe, shared her enthusiasm: “By partnering with Norse Atlantic Airways we showcase our commitment to combining innovation with sustainability and setting a new benchmark for environmentally-friendly travel experiences. I am very proud of the products we have introduced, especially our wet-molded casseroles, bowls, and lids. deSter has been investing a lot in wet molded fiber, and it’s great to see that this is becoming a preferred eco-friendly, disposable solution for airlines.”
Sharon Banga, Head of Inflight Services at Norse Atlantic Airways, stated, “It has been a great experience working with deSter to introduce our passengers to this new sustainable tableware. Recently, we have refreshed our Norse Premium cabin, elevating the passenger experience. Dining is a significant part of that experience, and we are thrilled that we can now make it more sustainable without compromising quality, usability or design.”